Thursday, November 15, 2007

The Title of Project Cloverfield is.....

... Cloverfield! Yep, instead of 1-18-08, Monstrous and all the other rumored titles, it appears that J.J. Abrams and company has decided to go with the name that has come synonymous with the movie.

This information comes via a cellphone grab of the trailer that played with Beowulf. Hopefully a better version will be online soon. Just be aware that theatres usually have flexibility on what trailers they play so no guarantee on a consistent Beowulf and Cloverfield trailer matchup.

From a marketing perspective it makes the most sense as a new title would basically require them to start over in selling the movie. Instead its a continuation of the ongoing web rumors and talk about this movie. Below is the cellphone grab of the trailer for Cloverfield, directed by J.J. Abrams.

Updated trailer with a better quality version.

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